Matt McGee tells us why getting local search techniques down is more difficult than most think. He begins with describing the importance of small businesses claiming their listing in Google Maps and
the nuances that make the listing informative to people searching the Web.
For example, it's important to make sure the business is listed in the proper category. He also discusses generic
keywords in the business name and how to build a series of reviews.
Read the whole story at Small Business Search Marketing »