• The New York Times' Bits Blog, Friday, June 4, 2010 2:23 PM

Popular review platform Yelp partnered with reservation site OpenTable so users can make dinner reservations without leaving Yelp. Stephanie Ichinose, Yelp's director of communications, tells The New York Times' Bits blog that users had been asking for an integration with OpenTable for awhile. According to Bits, nearly a third -- 29% -- of the reviewed businesses on Yelp are restaurants. To make reservations, Yelp users don't need an OpenTable account as long as they have a Yelp account.

The new feature is first launching in North America, and will encompass roughly 11,000 restaurants. Ichinose told Bit that the site integration could come to international restaurants at some point in the future. OpenTable encourages users to make reservations by offering them Dining Reward Points. Typically, reservations give diners 100 points each, and when they reach 2,000 points they receive a $20 open table dining check valid at OpenTable restaurants.

Read the whole story at The New York Times' Bits Blog »