- Mashable, Friday, October 8, 2010 2:05 PM
URL shortener Bit.ly just announced a $10 million Series B round led by RRE Ventures, along with AOL Ventures, O'Reilly AlphaTech Ventures, Betaworks, Ron Conway's SV Angel and a host of others. By
Mashable's estimate, this latest round brings Bit.ly's total funding to $15 million -- including $1.5 million of debt financing. But how's
Bit.ly doing following Twitter's entrance into the URL shortening market? Pretty good, as it is currently decoding about 200 million URLs a day. The startup also claims to be the 69th largest website
by traffic volume, citing Google stats.
This year, meanwhile, Bit.ly links had been clicked 40 billion times. "With the rollout of Bit.ly Pro, the company is capitalizing on those
metrics," according to Mashable. "This white-label service is being used by roughly 3,000 large companies and many smaller companies as well." RRE Ventures is best known for investing in Drop.io,
Xobni, and the less creatively named BuzzFeed.
Read the whole story at Mashable »