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CBS Programming Scores With Key Demos

The New York Times, Monday, October 11, 2010 11:02 PM

CBS had never before won the first two weeks of a prime-time season in all the big ratings categories: viewers 18 to 49, viewers 25 to 54 and total viewers. Though some showed signs of dropping off in their third week, all five new CBS series have so far beaten every other new entry in terms of total viewers. Two new CBS shows, the comedy "Mike and Molly" and the revival drama "Hawaii Five-0," have done so well they are already shoo-ins to be ordered for a full season.

CBS' schedule changes this fall-- an unusually high number of them, for the normally staid net -- all worked. "Survivor" slid over to Wednesday with no apparent ill effects. "CSI: Miami" shifted to Sunday and has aided a significant comeback for CBS on that night. "The Big Bang Theory" moved to Thursdays and has settled in as one of the strongest comedies on television.

Read the whole story at The New York Times »

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