Among several personnel changes, three key executives currently with Huge are taking on larger roles.
Aaron Shapiro, currently responsible for strategic leadership will become CEO. Gene Liebel will take on the mantle of Chief Strategy Officer and oversee the company’s product design and analytics practices.And Joe Stewart, who has been Huge's lead creative on its Pepsi, Reuters, Target and JetBlue accounts, among others, has been named partner and ECD, and will continue to oversee the company's creative efforts.