The year's most effect spots "tell consumers something they don't know," JuYoung Lee, chief scientist
and co-founder of Ace Metrix tells Mark Brandau.
The top five commercials were: Starbucks' "The Big Picture"; Domino's "Crazy Thing to Make Food Look Good"; Domino's "Take the Pizza Out of the Oven and Take Picture"; Pizza Hut's "You Don't Have to Settle" and Dairy Queen's "Lips Got Blizzard a Spoon." All of the top 20 commercials can be viewed at Ace Matrix's Web site.
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