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Optimizing Ecommerce Pages

Michael Gray tells us how to optimize a department or category page with many products for ecommerce Web sites. Although Google suggests a 100 link per-page maximum, Gray explains that as long as there's not a crazy number of other links in the sidebar, masthead or footer, the site's in the clear. He explains how and when to use a combination of nofollow and no index codes, and suggests how and why Ajax might come in handy.

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