Omnicom Media Group has named Highway Entertainment executive Adam Ivers as the new president/CEO of the Toronto-based agency. Highway Entertainment works with content distributors and producers to
create targeted media opportunities that complement the media-buying strategies of Omnicom Media Group agencies OMD and PHD. Ivers joined Highway Entertainment in 2007 as EVP, before that he was vice
president, programming for the former CanWest Global Broadcasting.
