Total Web email usage was down 8% over the past year, with a staggering 59% decline in use among people between the ages of 12-17, according to a new comScore report. "Cue Matt Drudge-style alarm,"
writes TechCrunch. Usage was also down 1% among 18-24 year olds; 18% among 25-35 year olds; 8% among 35-44 year olds; and 12% among the 45-54 demographic. "Because oldsters are continuing to migrate
online in droves, Web email use actually saw an uptick in the AARP-eligible sector, with 22% gains among 55-64 year olds and 28% among those 65 and older."
Young people are simply
spending more time social networking than anything else: up 3.8% to 14.% of all time spent online. In contrast, use of Web-based email lost 1.5% at a total of 11% of time spent. "Yahoos and Aols of
the world, you might have a problem if people in their mid-twenties aren't using your product, especially if [Facebook CEO Mark Zuckerberg] is going after them young."
Read the whole story at Tech Crunch »
