Target is wrestling with Wal-Mart's raison d'etre. Two recent price comparisons of household goods and groceries put Target's prices below those of the Benton, Ark.-based big-box giant. In a new study
from Customer Growth Partners comparing 35 brand-name items sold at the two stores in three states, Target's shopping cart rang up at $269.13, versus $271.07 at Wal-Mart. It's the first time in four
years of the study that Target has hit the bull's-eye over its rival.
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