VivaKi Creates Chief Social Media Officer Position. With Michael Wiley Joining From Edelman

  • by April 26, 2011
Publicis Groupe's VivaKi -- whose agencies include Zenith Optimedia, Starcom MediaVest, Digitas and Razorfish -- has created a new position of chief social media officer and filled it with Michael Wiley, formerly with PR firm Edelman.

VivaKi said Wiley's key responsibilities will include standardization of product offerings and product development, M&A activities and education and training.

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