• Paid Content, Tuesday, May 10, 2011 11:59 AM

Since its debut late last month, HBO's mobile app has been downloaded more than 1 million times, HBO co-president Eric Kessler told Streaming Media East 2011 attendees this week. Reporting the news, paidContent's Staci Kramer wasn't the least bit surprised.

"I had a few doubts at times with the browser version, but HBO Go as an app is everything Time Warner CEO Jeff Bewkes promised with TV Everywhere and then some," Kramer gushes. Indeed, "HBO's best production this year may not be a program." Great news for HBO, "Premium programming that might start to look like it costs too much when it's locked in a TV looks like a much better deal when it's available anywhere you are in a way that's worth watching."

Of note, HBO's new app isn't yet available to everyone. Consumers with an iPhone, iPad or the right Android device can download it app, but only people who pay certain cable and satellite operators can log in, Kramer points out.

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