- Roku's CTV Device, Platform Dominance Faces Growing Competition In Q3
Advanced TV Insider, Wayne Friedman - Wednesday, October 30, 2024
Roku is at a 37% share of all open programmatic ads ...
- Epic Defends Injunction Requiring Google To Revamp Play Store
MediaDailyNews, Wendy Davis - Tuesday, October 29, 2024
The injunction "will put an end to Google's active anticompetitive conduct," Ep ...
- Trump's Stock Meme: TV Ad-Model Trends To Come?
TV Watch, Wayne Friedman - Monday, October 28, 2024
Stock market meme stocks now have a place in history when ...
- For L'Oreal, Inclusivity Is Imperative
Marketing Daily, Sarah Mahoney - Thursday, October 24, 2024
The beauty giant's chief marketing officer explains how the world's fourth-largest advertis ...
- App Debuts To Recommend Content To Readers
Publishers Daily, Ray Schultz - Thursday, October 24, 2024
Smashing, which has emerged from beta, combines AI and community curation. ...
- TikTok Doubles Down On Educational In-Feed Content
MediaDailyNews, Colin Kirkland - Wednesday, October 23, 2024
TikTok is expanding its in-app feed dedicated to science, technology, engineering, a ...
- Tech Groups Blast Order Requiring Google To Overhaul Play Store
MediaDailyNews, Wendy Davis - Wednesday, October 23, 2024
"Any judicial decree re-engineering the app economy risks upending an irreplaceable driv ...
- Dating App Ad Spending Set To Eclipse 2023
Marketing Daily, Danielle Oster - Tuesday, October 22, 2024
As some consumers are falling out of love with dating apps, t ...
- TikTok Capitalizes On Listening Trends With New Electronic Music Hub
MediaDailyNews, Colin Kirkland - Monday, October 21, 2024
Looking to capitalize on its reputation as a music discovery tool, TikT ...
- Pivoting Transparency To Analyze Each Programmatic Advertisement
Data & Programmatic Insider, Laurie Sullivan - Monday, October 21, 2024
Finding ways to deprecate cookies to protect consumer privacy is not enoug ...
- Bluesky Sees User Growth In Response To X's 'Block' Update
MediaDailyNews, Colin Kirkland - Friday, October 18, 2024
With X moving closer to fully removing the "block" functionality, Bluesky h ...
- Judge Halts Injunction Requiring Google To Overhaul Play Store
MediaDailyNews, Wendy Davis - Friday, October 18, 2024
U.S. District Court Judge James Donato has temporarily stayed an injunction th ...
- Two Ad-Tech Firms Link Up In A Programmatic Revenue Partnership
Publishers Daily, Ray Schultz - Wednesday, October 16, 2024
Axis and Gravite say they can drive better ad performance and outcom ...
- InMobi Advertising Offers Green Media Platform For Mobile And App
Publishers Daily, Ray Schultz - Wednesday, October 16, 2024
InMobi Advertising is collaborating with Scope3 to leverage its sustainability platform. ...
- Streaming, Pay TV Content 'Quality' Is Slipping
Advanced TV Insider, Wayne Friedman - Wednesday, October 16, 2024
Ad-free subscription video-on-demand platforms received a 74.5% quality score - down fr ...
- Kochava Settles Class-Action Complaints Over Location Data
MediaDailyNews, Wendy Davis - Tuesday, October 15, 2024
Mobile data broker Kochava on Tuesday told a federal judge that ...
- Google Seeks Emergency Stay Of Play Store Injunction
MediaDailyNews, Wendy Davis - Monday, October 14, 2024
Google is asking a judge to stay his recent injunction, which includ ...
- Kentucky AG Leaks TikTok Data About Metrics, Teen Addiction
MediaDailyNews, Wendy Davis - Monday, October 14, 2024
"Defendants know that all it takes to hook an average user ...
- AI Is Coming To Phones - And Consumers Are Worried: Study
Mediapsssst, Richard Whitman - Monday, October 14, 2024
Thirty percent of smartphone users worry about AI making decisions without the ...
- NFL Helps YouTube TV See Active User Gains In September
Television News Daily, Wayne Friedman - Tuesday, October 15, 2024
YouTube TV averaged 2.07 million global daily active users in September, ...
- Made For Advertising CTV Apps Accounted For $58M Ad Spend Earlier In 2024
Data & Programmatic Insider, Laurie Sullivan - Monday, October 14, 2024
Made for Advertising in connected television apps waste budgets in a tre ...
- Epic Games CEO Outlines Plans For Metaverse Ecosystem
MediaDailyNews, Colin Kirkland - Monday, October 7, 2024
Epic Games is planning to merge Unreal Engine - its suite ...
- Threads Has An 'Engagement-Bait' Problem
MediaDailyNews, Colin Kirkland - Monday, October 7, 2024
Threads is becoming overrun by engagement bait - polarizing content created ...
- BLK Dating App Campaign Urges Black Men To Smile More
MAD, Steve McClellan - Friday, October 4, 2024
The campaign, released on World Smile Day, addresses a key finding ...
- Was That A Sweet Message? 'Maybe Not,' Says Sour Patch Translator
CPG Insider, Sarah Mahoney - Friday, October 4, 2024
Mondelez's retail media team is introducing the "Sour Translator," helping Gen ...
- Coldplay Brings New Record To The Metaverse Via Roblox Takeover
MediaDailyNews, Colin Kirkland - Thursday, October 3, 2024
Coldplay will offer fans and players a chance to listen to n ...
- TikTok Must Face Privacy Claims Over In-App Browser
MediaDailyNews, Wendy Davis - Thursday, October 3, 2024
TikTok users can proceed with a lawsuit alleging the company logged t ...
- Texas Sues TikTok Over Minors' Data
MediaDailyNews, Wendy Davis - Thursday, October 3, 2024
Texas Attorney General Ken Paxton has sued TikTok for allegedly violating ...
- 'The New York Times' App Redesign Aims To Make Stories More Accessible
Publishing Insider, Ray Schultz - Wednesday, October 2, 2024
"The New York Times" is trying to deliver both news and lifesty ...
- Gmail Rail: Google Wallet Can Now Import Train Tickets
Email Insider, Ray Schultz - Monday, September 30, 2024
Google has a new feature that allows users to add train ticke ...