• by Ray Schultz , Columnist, 63 minutes ago

It takes more than a website to launch a small online business. That’s the purpose of a new group of products for SMBs from the domain registrar Network Solutions. 

The goal is to help SMBs gain value from the moment they register their domain. The apps are free for Network Solutions clients. 

Front and center is the new Email Marketing App. This will enable small businesses to create, send and track email campaigns via their Network Solutions account. 

As part of this suite, the company is also offering a Checkout App, a no-code tool for selling products online without creating a full ecommerce web site. Then there's the Customers App, a CRM for managing contacts and customers and  segmenting targeted campaigns. 

The new tools are designed to remove the barriers to launching and marketing a business online. The company already provided a Social App, Marketing Calendar App, Link in Bio, Coming Soon Page and Brand Shield.

"Buying a domain name should be the start of building a business, not the end of the journey," says Sachin Puri, CEO of Bluehost Group and Network Solutions Group.

Puri adds, "Small-business owners don't just need a website. They need practical tools that help them attract customers, build relationships, manage their reputation, and generate revenue without adding unnecessary complexity, risk, or cost.”