• PCWorld, Thursday, May 12, 2011 10:15 AM

Most people don't know much about Linux. The company, whose OS architecture is the basis for Android, has been just a name at best. That will change now that the company has launched Ubunti "Natty Narwhal," its first desktop release targeted squarely at normal people. Columnist Katherine Noyes says the company's new direction means it needs marketing. "That Linux has come this far without the benefit of a massive promotional budget such as what Microsoft and Apple products enjoy is a testament to the excellent quality of its product," she writes. "If it's to go further, however--beyond its stellar success with Android--it's going to need more."

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