• PopEater, Monday, June 6, 2011 10:45 AM

The chocolate maker Cadbury has apologized for an advertisement that named -- and offended -- supermodel Naomi Campbell.

The print ad paired Cadbury's Bliss chocolate bar with "Move over, Naomi, there's a new diva in town." That instantly drew fire from Campbell, who is from London. She threatened to sue after the ad appeared in U.K. newspapers last month.

"I am shocked," she said, according to the U.K.'s Independent. "It's upsetting to be described as chocolate, not just for me, but for all black women and black people. I do not find any humour in this. It is insulting and hurtful."

Cadbury, a unit of Kraft, has killed the ad, saying on its Web site, "Cadbury understands that our latest advertising campaign for 'Cadbury Dairy Milk Bliss' caused upset to Naomi Campbell and her family. Cadbury takes its responsibility to consumers very seriously indeed and we would never deliberately produce any marketing material we felt might cause offence to any section of society.

"It was not our intention that this campaign should offend Naomi, her family or anybody else and we are sincerely sorry that it has done so."

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