• by Fern Siegel , July 11, 2011

The sale of video site Hulu LLC is entering its next phase. Initial presentations by potential buyers ended last week; next they will cull through the business' detail. The site, how,ed by News Corpor, Disney and NBCU. While many of the top Net video and TV services have expressed interest, such as Google, Yahoo and Amazon, there is a notable exception.

Netflix Inc., one of Hulu's closest rivals, is not in the playing field. Netflix has ambitions to stream a wide variety of video content to subscribers from movies to TV shows, which are Hulu's sweet spots. But it hasn't courted the site. The companies already supply some programming to Netflix. So selling Hulu to Netflix would reduce the number of suppliers for their content.