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Groupon, Foursquare -- Together At Last

  • Mashable, Friday, July 29, 2011 12:03 PM
Combining the best of the Web's "check-in" and daily deal services, Foursquare and Groupon have finally teamed up, according to Mashable. "The mutually beneficial relationship will help Foursquare replenish its deals stock and net it access to offers from the current mayor in the deals space," Mashable explains. "Groupon, in turn, will gain added exposure and reach audiences not already subscribed to its email list."

According to Mashable, Groupon has agreed to share an undisclosed share of revenue with Foursquare. Groupon, however, isn't Foursquare's only daily deal partner. Earlier this month, it rolled out partnerships with LivingSocial, Gilt City, AT&T Interactive, BuyWithMe and Zozi. Foursquare users in the U.S. and Canada will start to see Groupon's daily deals in the Explore tab of the application and on beginning Friday, Mashable reports, adding, "Friday's release confirms what has long rumored: Groupon and Foursquare have been in talks for some time."



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