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Shades Of 'Baywatch': Why Is 'Jiggle TV' Returning Now?

  • The Wrap, Wednesday, August 31, 2011 2:48 PM
Tim Kenneally analyzes "the resurgence of Jiggle TV" for the fall season, with multiple shows showcasing actresses in skimpy clothes and subservient roles, from "Pan Am" to "The Playboy Club."

Why the return to shows sure to provoke Gloria Steinem, who in fact called for a boycott of "Playboy Club"?

Kenneally posits several reasons, from backlash against women's gains in society, and the urge to return to comforting, simpler (yet misogynistic) times because of economic uncertainty.

Or maybe because "the industry remains mostly male, and these programs may reflect the behind-the-scenes gender ratios," notes Martha M. Lauzen, Ph.D., the executive director for Center for the Study of Women in Television and Film.

Read the whole story at The Wrap »

1 comment about "Shades Of 'Baywatch': Why Is 'Jiggle TV' Returning Now?".
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  1. Douglas Ferguson from College of Charleston, August 31, 2011 at 7:04 p.m.

    Maybe because jiggle is no longer shocking, thanks to a whole generation of immodestly dressed women.

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