• Engadget, Tuesday, October 4, 2011 11:31 AM

Like many a media company before it, Showtime just debuted a streaming video portal dubbed Showtime Anytime -- and "just in time for the return of everyone's favorite serial killer," Engadget writes in reference to "Dexter." Showtime Anytime offers online access to the network's library of movies, TV shows and other content.

As Multichannel News reported, AT&T U-verse subscribers were the first to gain access to Anytime, although, as Engadget notes, similar content had already been streaming on Comcast's Xfinity TV wWeb site and app. So, how does the new service shape up? Well, "It's no HBO Go yet," according to Engadget. "More cable companies and a few mobile apps will be necessary to match its rival there -- but the approach is the same, after pulling its shows from Netflix this TV Everywhere offering hopes to add enough value to keep viewers on the traditional pay-TV train a little longer."

The channel has also launched a Showtime Social iPad app to help viewers better connect with friends and other viewers. Next up? A self-branded streaming app, Engadget guesses.

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