Tag results for "cable tv"
- As Premium Content Changes, Lines May Blur Between Broadcast, Cable, StreamingWhen marketing to modern media consumers now, the only real concern seems ...
- HBO Uses Voice To Make 'Westworld' Come AliveUsers play as an unnamed "Westworld" host, and are guided through "choose-your-own-adventure" ...
- Reese Canada Releasing Feature-Length ASMR MovieThe 82-minute video shows ASMRtists experiencing "Reese Ritual," will be promoted in ...
- MTV's Fist Bump Counter Puts 'Jersey Shore' On TopIts mobile-optimized website, Fist Pump, was an integral part of this initiative, ...
- ESPN Bets On Sports Wagering, Strikes Deal With Caesars EntertainmentThe deal includes building a ESPN-branded studio at The LINQ Hotel & ...
- 'Game Of Thrones' Had A Modern-Day Visitor: StarbucksThat Starbucks cup appearing in the fourth episode of this season's "Game ...
- U.S. Pay TV Universe Shrinks, Even With vMVPDsOnly 40% of 1.4 million traditional pay TV subscriptions lost in Q1 ...
- Discovery's U.S Advertising, Distribution Revenues Inch Up In Q1Discovery's U.S. ad revenues --slightly better than expected -- grew 4% on ...
- AMC Posts Higher-Than-Expected Ad Revenues, Distribution SinksAMC's U.S. advertising was down 6% to $239 million, with distribution 7.4% ...
- Media Buyers Outraged By Higher Upfront PricesSince 2001, prime-time ratings declined 78%, while ad rates grew 180%. ...
- Viacom To Launch Channels On Pluto TV May 1The company is planning three different types of channels for its Pluto ...
- Charter Reaches Deal To Remain In New YorkCharter Communications has agreed to expand its rural broadband network in New ...
- HBO's 'Thrones' Underscores Power Of Live Viewing"Game of Thrones" pulled in a solid Nielsen 17.5 million in total ...
- Weather Channel Ups Zimmett To Chief Content Officer, Named TV News Brand Of YearNora Zimmett will oversee all programming, as well as the launch of ...
- Trump Seeks Dismissal Of Suit Alleging Retaliation Against MediaThe accusations against Trump are "too generalized" to warrant further proceedings, the ...
- Disney Stock Rises On Disney+ NewsDisney touted some aggressive growth for Disney+, its yet-to-be-launched on-demand streaming service. ...
- HBO's Marketing For 'Game Of Thrones' Ramps UpSince April 7, "Thrones" has seen 21 commercials run on TV networks, ...
- T-Mobile's New TVision Home Takes On Cable, SatelliteT-Mobile, which calls itself the UnCarrier, announced its new TVision Home service ...
- Discovery Pitches Itself As Broadcast Alternative At UpfrontThe theme was "Real Life Builds Real Business," with the company touting ...
- Disney Projected To Incur $4 Billion In OTT Losses By 2023, But Sees Subscriber GainsFor the most current year, Hulu is forecast to lose $1.7 billion, ...
- Cable TV News Networks See Decline In Key 25-54 ViewersViewers 25-54 declined between 14% to 17% for the three major news ...
- Cable Program Staples Lose Ground, While News And Unscripted Shows Score HigherCable programming staples such as syndicated TV series, old movies and kids ...
- A+E Network Offers Small, Medium Marketers Audience-Based TargetingThe initiative, called P1, will allow marketers to target and optimize media ...
- A+E Networks Leans Into Star Power, President Bush, To Pitch MarketersA+E revealed new extensions of the History brand at its upfront, including ...
- Set Your TV To Rerun: Viacom, CBS In Merger Talks - AgainAll traditional TV networks have little choice, especially about getting into the ...
- Viacom Renews Carriage Deal With AT&T, Stock RisesViacom is estimated to get around $1 billion in annual carriage fees ...
- Worldwide Streaming Subscribers Surpass Cable Subscribers For First TimeMore than 70% of U.S. homes watch TV and movies through streaming ...
- Viacom-DirecTV Fallout: Viacom Could Lose $2 Billion In Affiliate, Ad Revenue DeclinesViacom says a new distribution deal with DirecTV is in jeopardy, possibly ...
- Viacom's Stock Takes Hit, DirecTV Warns Of Network BlackoutsViacom's stock closed sharply down Wednesday after warning that its networks could ...
- NCC Media Extends Its Digital Media BuyingThe move enables marketers to deliver coordinated digital ads to the same ...
