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'Rachael Ray' Squeezes Sub Dollars As Meredith Takes Over

If this trend continues, next September’s issue of Vogue could fulfill my entire annual subscription!  The November issue of Every Day With Rachael Ray seemed so successful, according to its publisher -- 322 ideas, 121 recipes and 40-plus bonus pages -- that it was counted as two issues for subscribers. 

The news, contained in a letter enclosed in the issue, didn’t sit too well with many recipients, so financially stressed Reader’s Digest Association agreed to extend the subscriptions of those who complained.  Those subscription -- and any lingering bad feelings -- will now be handed over to Meredith Corp., which today completed its acquisition of Every Day With Rachael Ray.



Read the whole story at Media Decoder / The New York Times »

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