We had read a few articles about ABC’s deal with Creative Mobile Technologies for in-taxi programming, including a MediaPost brief, but still wondered if this meant that we’d no longer be seeing celebrity clips from our Brooklyn neighbor Cat Greenleaf’s entertaining NBC show “Talk Stoop” seemingly every time we plop down into a backseat.
We’re still not sure. In this post, Dave Haynes writes that “ABC appears to be replacing ClearChannel and content partner NBC,” but then adds “It’s more than a touch confusing, as the NY10 [Clear Channel] service seems to be hooked to the OTHER taxi TV service in New York, run by Verifone." Haynes even directs us to a recent New York Timesstory specifically referring to two providers of Taxi TV service.
If so, might we suggest that all NYC cabs, in addition to all that other writing on their sides, now also tell us which TV network they’re promoting. To promote consumer choice, of course!
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