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Starz Falling Behind Cable Rivals In Streaming Race

While Showtime this week introduced a streaming app competitive to HBO Go, the third largest premium pay cable network, Starz, was missing in action on the "view-on-any-device" front, according to Daniel Frankel.

Starz,  "the network that kick-started pay-cable’s entry into the streaming realm when it launched its Vongo movies-on-demand service and later cut a deal with Netflix.... now finds itself playing catch-up in the technological race it began," writes Frankel.

The network's CEO, Chris Albrecht, said in November that "an 'authentication app' similar to HBO Go would be announced sometime in 2012," writes Frankel. No further word -- or timeline -- on the app has been given, however.

Read the whole story at Paid Content »

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