ESPN, Overture Partner for ESPN.Com Search Engine

  • February 4, 2003
ESPN.com and Overture Services, Inc. jointly announced that Overture will serve as ESPN.com's exclusive commercial search provider in a two-year distribution agreement. Under terms of the agreement, ESPN.com will add custom search boxes to its Web pages, serving up to seven Overture search listings under the heading, "Sponsored Results." This implementation will offer fans access to enhanced keyword search, ESPN.com site search and comprehensive Web search. ESPN.com is a widely used source of sports news and information, with more than 15 million unique visitors per month, according to comScore Media Metrix. "We are excited to add Overture's search functionality, which will be of great benefit to our users," said John Kosner, senior vice president, business operations and programming, ESPN.com. "The combination of Overture's search technology with ESPN.com's content will enable us to offer far more customized information across the site."

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