HanesBrands Reports Soft Fourth Quarter

  • February 15, 2012

Despite record results for 2011, HanesBrands says sales came in below expectations for its fiscal fourth quarter, with net sales decreasing slightly to $1.15 billion, “affected by an unexpected and substantial slowing of orders in December.” Socks and men’s underwear continued to be in demand, with “strong single-digit percentage increases,” partially offset by declines in intimate apparel.  The Winston-Salem, N.C.-based company, which owns such brands as Champion, WonderBra, and Bali, says that for the coming year, it expects its core categories to deliver solid results, with net sales expected to gain 2 and 4%.

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