Tag results for "apparel"
- Shoe Carnival Consolidates Agency Work With McCannThe IPG-owned agency network is forming a specialty unit to oversee the ...
- 'Teen Vogue,' Puma Team On Docu-SeriesThe series brings together strong women from different industries to tell their ...
- How Mass Personalization Can Help Retail BrandsRetailers have long used customer data to drive email campaigns, but they ...
- Retailers Are Sending The Same Old Emails To The Same Old People: StudyA Gartner L2 report shows retail apparel brands are using similar discount ...
- Kaepernick Drives Record Engagement For Nike, Under Armour Hires Fashion-y CMONike posted sales and earnings that beat expectations, while Under Armour hired ...
- Football Star Boosts Allen Edmonds' Shoe CampaignThe shoe designer's new campaign got lucky when its brand ambassador Baker ...
- Gore Apparel 'Tested' In New CampaignThe "Tested For Life" work demonstrates the performance of the apparel by ...
- Levi's Taps Heat For Millennial CampaignLevi's is appointing Heat as AOR for the denim brand's Denizen line, ...
- Thanks To Yoga Pants, Jeans Score Big GainsThanks to injections of yoga-inspired stretch materials, denim is making a comeback, ...
- In New Campaign, The North Face Explores Its Urban EdgeNorth Face's New Explorers initiative focuses more on an adventurous state of ...
- Stylitics Extends Personalized Fashion Content To EmailLooks-based product recommendations are available in the email channel with a new ...
- Naomi Osaka Set To Land Adidas' Biggest Female PaydayDays after defeating Serena Williams at the U.S. Open, Naomi Osaka has ...
- Bonobos Aims To Put Pants On Big GuysBonobos is adding more-inclusive sizes in its clothing to welcome new customers ...
- Chico's Asks Women To Wear Their AgeNew video asks NYC women to wear a T-shirt that proclaims their ...
- Macy's TV Ads Show Real Women Looking Great While AchievingBBDO NY's "Remarkable You" ads, featuring six smartly dressed professionals at work, ...
- 'InStyle', Reebok Partner For Weekly Video 'Badass Women' SeriesThe first season, 12 episodes, launched on Sept. 4 on InStyle.com and ...
- Columbia Sportswear Selects McCann Worldgroup As Global AORThe agencies servicing the new account include UM (media and analytics), 215 ...
- Nike Signs Kaepernick To Sponsorship DealFormer NFL quarterback Colin Kaepernick is featured in a new black-and-white Nike ...
- In Tweets And Tutus, Serena Aces Nike's Feminist FashionWilliams bounced back after the French Tennis Federation denounced her for wearing ...
- J.Crew Ends Losing StreakJ.Crew Group Inc.’s signature brand posted a slight gain in quarterly sales, ...
- Why National Brands Should Worry: Private Label Powers Up Target, Trader Joe'sSome retailers have figured out that private label is the one thing ...
- Splashier Marketing Brings Shine To TiffanyThe luxury jeweler says sales climbed 12% while profits jumped 16%, both ...
- New Under Armour Lifestyle Line Touts DIY DNAThe launch centers around the release of the UA Forge 96 -- ...
- Victoria's Secret Sales SagVictoria’s Secret has "had the same positioning for decades, associating sexy with ...
- Bonnier's 'Outdoor' Life Launches Gear, Apparel CollectionThe collection, called Guide Life featuring tents, sleeping bags, lanterns, headlamps and ...
- Macy's Shines On Revamped MarketingMacy's just released better-than-expected numbers, citing its revamped marketing approach and a ...
- Walmart Turns To Ellen To Up Its Fashion GameCalled EV1, DeGeneres' new women's line, which the retailer says is inspired ...
- Gerber Bringing Organic Cotton To The MassesIn what may be organic baby clothes' most mainstream moment yet, Gerber ...
- LO:LA Wins GRRRL AccountIt's a hot athleisure brand, seemingly with a lot of potential -- ...
- As Denim Fades And Yoga Pants Gain, VF Splits Into Two CompaniesVF Corp. is spinning off its Wrangler and Lee jeans business into ...
