- Nike Pivots To Bigger Bets On Gen Z
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, March 22, 2023
With sales and earnings that topped expectations, the athletic giant is rea ...
- Gap Reportedly 'Pauses' Ad Business
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 22, 2023
Gap has paused its GPS Media business and shifted investments to n ...
- Fanatics, NHL Renew Longterm Agreement
Marketing Daily, Tanya Gazdik - Tuesday, March 21, 2023
Consumer feedback led Fanatics to features such as a more tailored fema ...
- Buttoned Up: H&M Loops In Waste Pickers For New Initiative
Retail Insider, Sarah Mahoney - Wednesday, March 22, 2023
The fast-fashion brand hopes working with waste pickers in India to crea ...
- Online Groceries Up, But Consumers Using BNPL Options, Adobe Finds
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 22, 2023
Home furnishings grew 12.9% to $9.4 billion YOY in February, while groceri ...
- With Little Planet Mama, Carter's Moves Into Maternity
Marketing Daily, Sarah Mahoney - Monday, March 20, 2023
Carter's organic baby line makes its first move into adult clothing, expandi ...
- Reebok Expands Partnership With Macy's
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, March 19, 2023
Macy's will feature more Reebok products in its stores and online, t ...
- Gap Posts Losses Among Continued Management Issues
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, March 16, 2023
Gap widened its fourth-quarter loss along with announcing several executive leadership changes. Ma ...
- Fast Fashion Brand Shein Faces Another Legal Challenge
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, March 15, 2023
The South African government is investigating Shein's operations after local fashion trade groups complain ...
- H&M Partners With ThredUp For Resale Service
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, March 15, 2023
H&M is partnering with ThredUp to launch H&M Pre-Loved, its first resa ...
- Paramount Starts First D2C Ecommerce Platform For Entertainment Brands
Television News Daily, Wayne Friedman - Thursday, March 16, 2023
Paramount Shop will house a range of entertainment-branded products across all t ...
- Timberland Opens Global Flagship Store In SoHo
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, March 14, 2023
Timberand is opening a new global flagship store in NYC's SoHo neighborho ...
- Under Armour Brings Back 'Protect This House'
Marketing Daily, Sarah Mahoney - Tuesday, March 14, 2023
The athletic brand reinvents the 20-year-old campaign in time for March Madnes ...
- REI, Patagonia, Amour Vert Top Resale Index
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, March 14, 2023
Circular sales are in fashion. Trove's new index ranks companies on bra ...
- Criteo Digs Deeper Into Retail Through Partnership, Acquisition
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 14, 2023
Criteo on Tuesday announced a retail media advertising agreement to become t ...
- Red Wing Creates Real Super Marios Boots
Around the Net In Brand Marketing, Tanya Gazdik - Monday, March 13, 2023
Red Wing shoes is bringing a cult-favorite character's footwear to life. T ...
- Black Tux Adds Wedding Bands To Product Mix
D2C Insider, Sarah Mahoney - Monday, March 13, 2023
Fashion rental firm already helps men figure out what to wear ...
- Trend Predicters Say Grunge Due For Comeback
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, March 9, 2023
Cue Nirvana on the turntable: Grunge, the musical genre that originated ...
- Carhartt Tempts Gen Z With Dream Job: National Parks
Marketing Daily, Sarah Mahoney - Tuesday, March 7, 2023
While most people associate the workwear brand with hardhats and hammers, t ...
- Victoria's Secret: Rethinking Pink, Inclusive Marketing And The Fashion Show Comeback
Marketing Daily - Top of the News, Sarah Mahoney - Monday, March 6, 2023
The mall retailer, still No. 1 in the intimates biz, is fortifyi ...
- 'Mother Of 'Wants To End Mother-Of-The-Bride Frumpiness
D2C Insider, Sarah Mahoney - Monday, March 6, 2023
After decades of answering the same "What should I wear to ...
- Roots' New 'Sports Metaverse' Partnership Aims For Gen Z Crowd
Digital News Daily, Colin Kirkland - Friday, March 3, 2023
The partnership allows Roots customers to shop the brand's apparel and accessori ...
- Chris Rock Takes Brand-Bashing Rampage To Netflix
Marketing Daily, Sarah Mahoney - Sunday, March 5, 2023
Lululemon, Subaru and Brand Oprah all got slapped by the perpetually irritat ...
- Pulled-Back Spending Dims Outlook For Kohl's, Macy's, Nordstrom
Marketing Daily - Top of the News, Sarah Mahoney - Friday, March 3, 2023
This week's earnings prove that most shoppers worry about money, no matt ...
- Dogs Get Married For Old Navy's Spring Style
Marketing Daily, Sarah Mahoney - Thursday, March 2, 2023
When the internet asked Old Navy what to wear to a d ...
- Rihanna Returns To Red-Hot Puma
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, March 2, 2023
While it's too early to say if the beloved Creeper sneaker wi ...
- Tapestry Plays With Coach, Taps Into Drama For Kate Spade
Marketing Daily, Sarah Mahoney - Wednesday, March 1, 2023
The luxury brand debuts a light-hearted mystery for Kate Spade New York ...
- Brooks Breaks Sales Records Among Huge Category Growth
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, February 23, 2023
Brooks, the running brand, broke sales records and ended the year wi ...
- To Boost Outdoorsy Cred, Dick's Buys Walmart's Moosejaw
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, February 23, 2023
It's an unusual move for the sporting goods retailer as it loo ...
- Adidas Downgraded On Credit Risks As Footwear Industry 'Resets'
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, February 22, 2023
NPD Group predicts a year of little growth in the shoe indust ...