- PPC Hero, Friday, February 17, 2012 2:05 PM
Google recently announced the rollout of enhanced Sitelinks -- which the search engine claims produces 30% higher click-through rates than paid-search ads without. Sean Quadlin tells us the
enhancement allows Sitelinks to show ads that are already in accounts closely related to links. He explains that the feature clicks on for those marketers who qualify, and gives us three steps that
will improve our chances.
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