- SEOmoz, Wednesday, March 14, 2012 1:21 PM
Rich snippets help identify information on specific sites without clicking on a link, explains Selena Narayanasamy. She describes a few benefits -- such as drawing someone's attention to a result,
providing instant information to the query, and increasing click-through rates while lessening the bounce rate -- and takes us through the basics, fundamental types, implementation, and benefits
for using them.
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