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Best Integrated with a Mobile Device: Six Flags Entertainment , Ask.com Skip The Line Trivia Game at Six Flags, Ask.com

Ask.com

Ask.com partnered with Six Flags to create a location-based game at Six Flags theme parks. The GPS-enabled Ask app for iPhone detected when users came within a two mile radius of a Six Flags and prompted them to play an in-app “Skip the Line” game. Players answered questions in the app for a chance to win a jump to the front of the line through SMS short codes and texting the correct answer. To promote the game, Six Flags ran TV spots on the Six Flags TV network, with additional signs in the waiting area of the most popular rides to the "line jump” pass at the park.

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