Michael Browner To Leave GM, Betsy Lazar Anointed Motown Media Czar

  • March 17, 2004
Michael Browner is stepping down as executive director-media and marketing operations at General Motors. Browner, who presided over the massive consolidation of GM's media services that resulted in the creation of GM Mediaworks and GM Planworks, reportedly is taking an early retirement package from GM and will join American Media, publisher of The Star and National Enquirer, as a consultant. Betsy Lazar, director of media operations, succeeds Browner as GM's top media executive.
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