What's worse, the car crash or the media crash? A YouTube video that
shows an elderly Florida woman crashing her 2004 Toyota Camry through a Publix supermarket, injuring 10 people, ended up inadvertently sponsored by Toyota. One sees the Camry as it shatters the glass
door and plows into a baby carriage and shoppers, and then an advertisement: “The following presentation is brought to you by: Toyota moving forward.” Then comes a pitch for
Toyota’s new Prius c hybrid car. The Florida Highway Patrol released
the video and it has been posted by many news websites. It just happened that Toyota wound up with the media placement thanks to
automation.
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