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Sodas Suspended From School

The Faulkton district is one of the first school districts in the country to institute a ban on sodas, according to the Alliance for a Healthier Generation, which works to reduce childhood obesity. The fact that sodas are getting suspended from classes, not to mention public spaces, and that Americans are trying to shed them from their diets in general has the big companies scrambling.

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Last year, the average American drank slightly under two sodas a day, a drop in per capita consumption of about 16% since the peak in 1998, according to Beverage Digest. Coca-Cola, Pepsi and their competitors have spent the last two decades decreasing their reliance on carbonated soft drinks, focusing on the “flat” drinks and bottled waters in their portfolios and on increases in the price of sodas, forcing die-hard drinkers to pay more to feed their sugar habits.

Read the whole story at The New York Times »

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