Tag results for "beverages"
- Will 2021 Bring Return To Party Time For Alcohol Brands?Jefferies financial services predicts "pent-up demand" will lead to a "roaring recover ...
- Bodyarmor Lyte Seeks Broader Appeal With Endorser/Investor Carrie UnderwoodIt's the first national television campaign for Bodyarmor Lyte, and will r ...
- Email Benchmarks For The Wine IndustryWine consumption has risen during the COVID-19 pandemic, and email marketing h ...
- 1 Year After Bud Light Launches Hard Seltzer Line, How About A Can of Lemonade?The brand is adding Bud Light Seltzer Lemonade, in four varieties, starti ...
- How Dry I Am: Non-Alkie Bevs Push Sober JanuaryO'Doul's is hooking up with dating site Match.com to give daters mo ...
- Budweiser Zero Starts Club For Drinkers Who Want Sober JanuaryTeam Zero helps support new abstainers by having celebrity athletes send motivation ...
- Coca-Cola 2020: Challenged Even Before The PandemicSometimes a crisis speeds up things that should have been addressed ...
- Bolt24 Targets Athletes With New Campaign, Collagen VariantThree campaign spots debut during the tipoff of the 2020-21 NBA sea ...
- Few Of The Top 100 Retailers Are Protected By DMARC, Study FindsThe healthcare field has a high protection rate, and food and bevera ...
- Vizzy Wants Your Love Exclusively, Aims To Woo Drinkers Away From White ClawThe company is trying to increase sales with a contest designed ...
- PepsiCo Pours It On For Bodegas, LGBTQ+ Elders, PaneraPepsi is recognizing New York City bodega owners as "unsung heroes" ...
- Coca-Cola Co. Launches Massive $4.2 Billion Global Agency ReviewThe review, including creative and media disciplines, comes amid a multiyear sli ...
- Mtn Dew, Philadelphia Cream Cheese Take 'Gaming' To ExtremesPhiladelphia debuts what may seem to be the next hot gaming consol ...
- Bang 'Fired' PepsiCo -- But Questions About Distribution Deal RemainIt appears Bang and PepsiCo will continue to work in some capacit ...
- Truly Seltzer Giving Away Private Holiday Plane Trips To 5 Essential Workers"Truly Together For The Holidays" contest asks people to nominate an essenti ...
- Thanksgiving 2020: Travel Down, Virtual Celebrating UpIn one mid-October study, 90% of Americans said they will celebrate indoor ...
- 'Small Brewery Sunday' Hopes To Prevent Craft Beermakers' Real Last CallIn one survey, only 78% of small breweries said they're confident they' ...
- Monster's C-Store Sales Up, Jones To Leave 7-Eleven PartnershipJones Soda managed to reverse six consecutive quarters of revenue decline ...
- Maxwell House Supports Home-Building Effort For VeteransThe Kraft Heinz brand is donating $200,000 in a two-year partnership wi ...
- More CPG Brands Reaching Out To Hispanic Consumers, CausesA 15-second campaign spot highlights Ocean Spray's Cran-Mango and Cran-Pineapple variations wi ...
- Bud Light Seltzer's Ugly Sweater 12-Pack Gives Holidays Some New FlavorsThe seltzer, third-best-selling in the category, will temporarily add three flavors: App ...
- 'Eater' Launches Locally Curated Wine SubscriptionEater's city editors will partner with local wine experts to understand communi ...
- Boston Beer Not 'Normal Company,' But Its Corporate Culture Works WellIf you ask CMO Lesya Lysyj for an important ingredient in Bost ...
- PepsiCo's Lifewtr Showcasing Black Protest Art As It Funds CreatorsCenterpiece of effort is Black Art Rising, an online exhibition established ...
- It's Sober October, But That May Be Tougher Challenge This YearThe COVID-19 crisis changed the landscape, with alcohol consumption way up th ...
- Sustainability Takes Center Stage In Food/Bev EffortsPanera is partnering with WRI and the Pure Strategies sustainability consultancy ...
- Monster Energy Plans Car Giveaway To Promote New OfferingsThe brand is always aiming to expand and diversify its product offering ...
- Ocean Spray Helps TikTok Star Who Posted Viral VideoA TikTok video featuring a man swigging a bottle of Ocean Spr ...
- Red Bull Appoints New CMO After ControversyRed Bull has named Ken Turner its new CMO following the oust ...
- Plant-Based Food, Beverages, Go From Trend To 'Revolution'Plant-based food and beverages are "definitely influencing almost every part of t ...
