Quantasy was tasked with making the Honda CR-V appeal to the African American woman, which they did admirably by creating a set of videos in a quirky and fun visual style, each
outlining a woman going about her daily life in this car. She ferries her kids to school, calls her mother, drives in the rain, and camps with her boyfriend, and when the video is done, rollover
points appear all around the scene inviting the viewer to see how each part of the car helps her live her best life.