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Around the Net
Brands Need To Rethink Online Ad Strategy (Again)
- Forbes, Wednesday, September 26, 2012 8 AM
Contributor Steve Olenski gets into particulars here, with ample stats and charts. He cites studies like Ask Your Target Market or AYTM's recent survey in which 65% of respondents indicated they were either not very likely or not likely at all to click on an online ad.
