- AI Giving Brands, Agencies Complete Optimization
MediaDailyNews, Laurie Sullivan - Tuesday, August 4, 2026
The latest update to Jellyfish's strategy builds on a belief that a ...
- Journey Further Taps Hoover To Direct Organic Strategy, U.S. Growth
MAD, Fern Siegel - Tuesday, July 28, 2026
Hoover previously handled SEO for Havas Media Group and Omnicom Media. ...
- Amazon Phases Out Some AI Models, Advances Others
MediaDailyNews, Laurie Sullivan - Tuesday, July 28, 2026
An Amazon spokesperson explained that the company's AI portfolios evolve based ...
- Switching Gears: Email Veteran Ryan Phelan Expands His Purview
Email Insider, Ray Schultz - Thursday, July 23, 2026
Ryan Phelan forms Strategic Growth Advisory, moving beyond channel issues to leadersh ...
- Home Taps Felipe Cabrera To Head Strategy
MAD, Fern Siegel - Tuesday, July 21, 2026
The new partner has worked with brands such as P&G, Coca-Cola a ...
- Interbrand Adds Morris, Kearney To Strengthen North American Connections
MAD, Fern Siegel - Tuesday, July 14, 2026
The new hires will align brand strategy to business impact at sc ...
- TBWA\Media Arts Lab Taps Bozanich For Strategy Role
MAD, Steve McClellan - Friday, July 10, 2026
She will report directly to Global CEO Katrien De Bauw and le ...
- Havas Creates Chief Strategy Officer Role, Taps De Andreis To Fill It
MAD, Steve McClellan - Tuesday, July 7, 2026
Raphael de Andreis, CEO Western Europe, will add the CSO remit ...
- Programmatic Shift: Impact Of Agentic Media Buying
Performance Marketing Insider, Laurie Sullivan - Thursday, July 2, 2026
Data released this week examines agentic media buying in programmatic advertising a ...
- Joint Fits De Moraes Into Strategy Post
MAD, Fern Siegel - Monday, June 29, 2026
Ayla de Moreas leads the Amazon, Pilgrm's Europe and Belvoir Farm accou ...
- Walmart Buys Self-Serve CTV Ad Platform
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 23, 2026
Walmart has developed one of the most sophisticated retail media networks (RMNs ...
- Is Adobe 'Dogfooding' Scenario Paying Off?
Data & Programmatic Insider, Laurie Sullivan - Monday, June 22, 2026
Adobe has significantly expanded its digital marketing and ad ecosystem, deploying advanc ...
- Van Note Upped To Joan's Chief Strategy Officer
MAD, Fern Siegel - Thursday, June 18, 2026
Van Note will lead integration across creative, accounts and biz-development teams. ...
- Intuit Selects Mother New York As Creative-Strategic Agency Partner
MAD, Fern Siegel - Wednesday, June 17, 2026
The goal is to position the business as a growth-oriented solution. ...
- Five Projects Worth Losing Money On
MAD, Patrick Hoopes - Wednesday, June 17, 2026
When we decide to eat a cost, we're not navigating a holdi ...
- Gray Media Gains Access To Madhive's Demand-Side Platform In Partner Deal
Around the Net In Media, Ray Schultz - Sunday, June 14, 2026
Gray Media -- a firm that now serves 117 full-power television market ...
- Bayne, Henne Add Creative Muscle To Tombras
MAD, Fern Siegel - Thursday, June 11, 2026
The Knoxville, Tennesse agency hires top talent to bolster capabilities. ...
- AKQA CEO Shah Adds Strategy Role To His WPP Remit
MAD, Steve McClellan - Thursday, June 11, 2026
WPP said Shah will work with WPP's management team and board ...
- Papale Heads Strategy For Pearlfisher In New York
MAD, Fern Siegel - Monday, June 8, 2026
Christina Papale's 20-year experience includes health, retail, spirits and beauty brands. ...
- Agency Schaaf Names Laser Chief Strategy Officer
People on the Move, Steve McClellan - Wednesday, June 3, 2026
Schaaf, the independent agency created by industry veteran Kendra Schaaf thr ...
- Schneider Joins Chemistry As First Chief Client Officer
MAD, Fern Siegel - Tuesday, June 2, 2026
Schneider will position the agency as a productive strategic partner with clie ...
- Gravity Global Ups Megan Klingaman To Head Of GTM-Global Partnerships
MAD, Fern Siegel - Friday, May 29, 2026
Her promotion reflects the agency's initiative to unite media, content, tech partnershi ...
- IAB Opens AI Bot Guidance For New Web Rules
MediaDailyNews, Laurie Sullivan - Wednesday, May 27, 2026
IAB Tech Lab has released new guidance on AI system bot-and-crawler manageme ...
- Croud Names McCahon Chief Strategy Officer
MAD, Fern Siegel - Friday, May 22, 2026
The role is designed to address how AI impacts client strategy. ...
- Stereo Creative Taps Samuels To Head North American Strategy
MAD, Fern Siegel - Friday, May 15, 2026
The agency believes the appointment is critical to growth in the reg ...
- Tatlow Leads Global Strategy For PMG
MAD, Fern Siegel - Monday, May 11, 2026
The agency's mission is to accelerate clients' business growth. ...
- CMOs Find AI Helps Adapt To Lower Budgets
Performance Marketing Insider, Laurie Sullivan - Monday, May 11, 2026
Gartner's spending survey shows how CMOs fund AI initiatives despite budget pressu ...
- Gut Los Angeles Selects Graham As Head Of Strategy
MAD, Fern Siegel - Wednesday, April 29, 2026
The appointment dovetails with the agency growth in the U.S. ...
- Stagwell Promotes 'Agent Cloud' With New Toolkit
MAD, Steve McClellan - Wednesday, April 29, 2026
Designed for SMBs, the toolkit targets what the company says is t ...
- Ad Vet Platcow Launches Armory815
Out to Launch, Fern Siegel - Wednesday, April 29, 2026
The new agency provides brand and media strategy, as well as creat ...