Tag results for "strategy"
- Geudelekian Leads Business, Creative Strategy For The UnquantifiableThe agency believes it exists between IQ and EQ. ...
- Spence Joins Think Shift As VP, StrategyThe new post is the Canadian agency's first hire as it expan ...
- FWV, Baker & Bonner Align For Western Marketing PartnershipThe two agencies have a long history of immersion in the Americ ...
- Bollore: Havas Won't Be A Hostile Takeover Target After Going PublicCEO Yannick Bollore noted that both employees and clients had expressed so ...
- The Long Game, Why Dentsu Is Advising Clients To Play ItAs I read Dentsu's latest report about gaming, it seemed part manifest ...
- Stagwell: CEOs Say Election Will Impact 2025 Business StrategyThe global survey from Stagwell's NRG research unit found that CEOs outsi ...
- Google Optimization Score For Ads Identifies Competitor ImpactsGoogle's Optimization Score that provides recommendations to improve ad performance has be ...
- Mitsubishi Motors Canada Names NP Digital AORBuilding on earned media and analytics work, Mitsubishi Motor Sales of Cana ...
- Pearce Joins Words From The Woods As Chief Strategy OfficerPreviously, she was SVP, brand & innovation at Amp Agency in Bos ...
- MindgruveMacarta Selects Brady As VP, Integrated StrategyHe will lead brand, marketing, commerce and lead generation programs for glob ...
- Alonzo Tapped As CSO For Le TrucThe Publicis Group creative arm named Katy Alonzo for her seasoned strategy-bra ...
- Samantha Barry To Serve As 'Glamour's' Global Editorial DirectorThe new post entails supervision of content across editions throughout the gl ...
- Ingredient Taps Horgen As Senior Director Content StrategyHorgen joins from the 'Star Tribune,' where he began as a repor ...
- CIMM Expands, Promotes Kee To Head Of Programming/OpsAhead of its annual summit next week, the ARF's CIMM unit h ...
- 7Dots Names Coroa Senior Digital StrategistThe digital company's client work includes Coca-Cola, Aston Martin and ITV. ...
- Droga5 Appoints Conyngham As Head Of StrategyHer client list includes Philips, Chase, Rustlers and AMEX GBT. ...
- IPG Names Hesz Chief Strategy OfficerPreviously, Hesz served as Omnicom's executive vice president, chief strategy officer, a ...
- Reddit Users Challenge Google, Sending Business Owners A MessageMany small businesses find they can gain traction by treating Reddit ...
- Havas Taps Grey For New NYC Chief Strategy OfficerJustine Feron will lead a team of strategists across Havas New York ...
- The Content Divide: Few Brands Say They're Very Good At ItAlthough brands are increasingly using AI for content marketing with high hope ...
- Recovery Is An Asset, Not A LiabilityAs a recovering alcoholic, I understand the role feelings play in shapi ...
- Manulife/John Hancock Makes The Case For Increased Media SpendManulife/John Hancock brought measurement in-house and invested in its first global bra ...
- Saylor Adds Muscle To Strategy DepartmentRebecca Smythe, formerly account director, has been promoted to strategy director. ...
- Grey Ups Rolfs To Global Chief Data OfficerGrey strengthens global data strategy practice with new promotion. ...
- Unilever Consolidates Creative Duties For Its Beauty & Wellbeing Group With WPPWPP already serviced two of the group's biggest brands in the gro ...
- Harris Campaign Rewrote News Headlines For Google Ads: What Went Wrong?The Harris campaign has been editing news headlines and using them ...
- President Biden Hosts Content Creators At The White HouseWhite House officials met with content creators Wednesday to discuss issues ...
- Email Match: Firms Team Up To Drive Engagement, Identity MatchingAtData and Yotpo have formed a strategic integration to help joint custome ...
- Dentsu Will Use AI To Reverse Engineer Entire Media-Planning ProcessAudiences are built and questions are asked, with answers showing how ...
- Google: Long-Term Impact, Consequences Of Antitrust TrialNetElixir founder and CEO Udayan Bose shared his thoughts on the potenti ...
