• Detroit News , Friday, November 9, 2012 9 AM

Jim Farley, Ford's global vice president of marketing and sales, has big hopes for Lincoln, which is undergoing a big revamp. The automaker has made mistakes with the brand in the past, but is now putting its money where its mouth is. There’s a brand new design studio dedicated solely to Lincoln and integrating engineering and other disciplines in one open plan, loft-like space. J. Mays, Ford's global design chief said the studio will "bring together a combination of imaginative engineering and style in a compelling package. Style is not just poured over the top of engineering." The new MKZ is the first expression of that direction.

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