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The Problem With Apple's Mobile Market Share

That Apple continues to lose global market share to Android is obviously a bad thing. Why that is, however, is somewhat complicated, Henry Blodget suggests. “The reason market share is important is that mobile is a ‘platform market,’” he writes in Business Insider. “In platform markets, third-party companies build products and services on top of other companies' platforms. As they do, the underlying platforms become more valuable.”

Read the whole story at Business Insider »

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