"Television has been quietly creeping" into the Sundance Film Festival, with big cable channels along with such festival newcomers as CNN Films and Participant Media looking for programming, and the Sundance Channel "using home-court advantage to promote its new series 'Rectify' and 'Top of the Lake,' both of which screened and had press events here," writes Josh Dickey and Jeff Sneider. The festival also featured a panel on TV and online, in which one participant "said that when movie projects are struggling to find financing, more filmmakers are considering the TV series option."