Two top newspapers - Gannett and McClatchy Co. - Monday reported strong July advertising sales. Gannett reported ad sales of $406.2 million, a 9.5 percent increase over July 2003. Through the first
seven months, Gannett's ad sales are up 9.3 percent to $2.818 billion. Ad revenues for flagship
USA Today surge 13.9 percent on a 6.0 percent gain in ad pages in July. Ad sales for McClatchy's
papers rose 7.7 percent to $87.7 million in July and 7.5 percent to $560.4 million for the first seven months.