Around the Net
YouTube Not Making Content Makers Happy
- All Things D, Monday, March 4, 2013 12:15 PM
All is not well between YouTube and its programming partners, who are reportedly complaining about insufficient ad revenue returns. Along with YouTube’s overall pageviews, “Their views
are also increasing,” AllThingsD reports. “But the ad revenue YouTube generates for their stuff isn’t keeping pace.” The problem. For starters, YouTube’s low
revenue-sharing numbers and lack of marketing infrastructure, one programmer suggests.
