CNBC Tuesday said it upgraded "The Big Idea," the talk show hosted by Deutsch chief Donny Deutsch, moving to Wednesday nights at 8 p.m. (ET) from its current slot on Sunday nights at 9 pm. (ET),
effective Sept. 8. The show, which has emerged as a sleeper hit for CNBC, has pulled in larger than expected audiences in the first six weeks since its premiere episode on July 25.