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'WSJ' Start To Cash In On Video-Streaming

The Wall Street Journal "is getting premium ad rates and substantial audience numbers" with Worldstream, which streams videos shot by reporters, according to a post by Nieman Journalism Lab's Caroline O'Donovan. The paper is "starting to contemplate some one-off sponsorships within our overarching video coverage of select events and stories,"  Tim Ware, WSJ director of mobile sales, tells O'Donovan.

Read the whole story at Nieman Journalism Lab »

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