- Adweek, Tuesday, April 2, 2013 9:44 AM
General Motors has confirmed that it's shopping for more globally orientated creative ideas for its luxury Cadillac brand. Fallon is defending, but GM is also looking at Interpublic's
Campbell Ewald, which was Chevrolet's agency for a long time. The GM division is also looking at Omnicom Group and Fallon's Publicis Groupe siblings. The brand spends nearly $250 million in media
annually.
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