Xaxis Partners With GroupM Thailand's Digital Unit
- April 3, 2013
WPP's Xaxis announced a partnership with mInteraction, the digital unit of GroupM Thailand. Xaxis' services will now be available in Thailand.
“The Thai marketplace, like other areas in Asia-Pac, is quickly developing in terms of publisher maturity and consumer behavior,” stated Michel de Rijk, managing director of Xaxis APAC. “This makes it a natural fit for the Xaxis products as we continue our expansion in the region.”
