A picture may be worth a thousand words, but a forensic artist's sketch is worth millions of views. That's what the viral video-minded team at Unilever have learned ever since uploading a video
showing an artist sketching portraits of women based on their descriptions of themselves for a new Dove soap campaign. The power of the campaign stems from a before-and-after device: First the artist
renders a sketch based on their own description, and then he sketches one based on an observer's description, which is always more flattering -- revealing issues about women's own sense of
self-image.
Read the whole story at New York Times »