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Mandarin Oriental Launches Campaign

  • eTravel, Friday, May 10, 2013 3:10 PM

Renowned Italian mezzo-soprano singer and recitalist Cecilia Bartoli is the latest "fan" in Mandarin Oriental’s multimillion-dollar global advertising campaign “He’s a Fan/She’s a Fan.” The star is part of a new campaign featuring shots by portrait photographer Mary McCartney, who photographs each celebrity in a location of their choice which, for them, best represents a feeling of well-being. Bartoli chose to be photographed in Barcelona, one of her favourite cities. The hotel group makes a donation to each celebrity’s individual choice of charity. 

 

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