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Study: Online Video Ads Trump TV Spots

  • Mashable, Wednesday, May 29, 2013 3:09 PM

Online video ads work better than TV ads, according to a wide margin of ad agency execs sampled by eMarketer.  That's 75% of execs surveyed who say "that online video ads are more effective than traditional TV ads, compared with just 17% who say they are less effective," according to Mashable.

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