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Paid-Search Classification Rules To Test

  • Adobe, Monday, June 3, 2013 3:57 PM

In a three-part series, Matt Freestone describes the new classifications rule builder in Adobe Analytics. The third part, which links to part 1 and 2, describes the user inter­face for the classifications rule builder and explains how classification rules are constructed and activated. He starts by providing some basic terminology to describe rules and rule sets and gradually moves into testing, classification tools, and more. Read the article here.

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